Robyn Smith

Email: robyn@mcgrawpr.com

Instagram: @bobynns

Twitter: @bobynnn

Experience:

The McGraw Agency, Account Executive, September 2021 –

  • Support senior team members on multiple accounts.

  • Participate in client and team meetings and calls.

  • Create and disseminate pitches and other written materials.

  • Develop relationships with key media and industry influencers.

  • Build and maintain media lists.

  • Assist in the research and creation of new business proposals.

  • Assist in the creation of social media content, as needed.

Turtle Point Press, Marketing & Production Assistant, November 2020 – September 2021

  • Assisted with social media.

  • Handled press outreach.

  • Coordinated production, including managing deadlines and other administrative tasks.

  • Copyedited and fact checked manuscripts.

Her Product Lab, Content Manager, September 2020 –

  • Edit, assign and produce features, listicles, and columns.

Photo Savings, Content Writer, September 2020 – September 2021

  • Wrote product copy and assigned keywords to bundles and other listings. Products included cameras, musical instruments, audio equipment, speakers and more.

  • Posted products to seller channels using SellerCloud, Amazon Seller Central.

  • Used Helium10 software for reverse ASIN lookups to find best keywords.

The Strand, Events Coordinator, Main Floor Bookseller, July 2019 – March 2020

  • Planned and executed events featuring authors on book tours and their conversation partners.

  • Provided customer service, including title recommendations and point of sale operations.

  • Priced, sorted and shelved books in an effective and efficient manner.

Business of Home, Editorial Assistant, June 2018 – July 2019

  • Wrote over 240 news stories for online and front-of-book stories for print.

  • Edited.

  • Fact-checked stories for print.

  • Managed the calendar.

  • Organized BOH's weekly newsletter, which reaches over 40,000 dedicated subscribers.

  • Did photo research.

  • Wrote and scheduled daily Facebook, Instagram, LinkedIn and Twitter posts.

Rachael Ray Every Day, Editorial Intern, Summer 2017

  • Selected for American Society of Magazine Editors internship.

    • Internship accepts less than 10 percent of applicants.

  • Assisted editors with story research.

  • Wrote and scheduled daily Facebook and Twitter posts.

  • Attended press events, such as Food Fete.

  • Fact-checked stories for print.

 

Friends of Shenandoah Mountain, Intern, Spring 2018

  • Wrote press release for local environmental advocacy group.

  • Helped work to designate Shenandoah Mountain as permanent public land.

  • Worked with publications to publish information on our cause.

  • Championed Cow Knob Salamander as mascot.

    • It only exists on Shenandoah Mountain, nowhere else in the world.

 

Daily News-Record, Freelance Writer, April 2017 – May 2018

  • Wrote about food and culture for DNR's magazines, Bloom and Flavor.

 

BUST Magazine, Editorial Intern, Summer 2016

  • Tracked analytics and used SEO to increase web traffic to BUST.com.

  • Wrote 56 stories for online and print, some of which got over 100,000 hits.

  • Covered social media trends and news stories, such as Brock Turner's trial.

  • Fact-checked articles for print.

  • Wrote daily Facebook posts.

 

Northern Virginia Magazine, Editorial Intern, Summer 2015

  • Wrote over 30 stories for both print and online.

  • Covered arts and entertainment beat.

  • Fact-checked cover stories.

  • Interviewed celebrities.

 

The Breeze, Editor-in-Chief, Life Editor, Oct. 2014 – April 2017

  • Led transition from twice-weekly to weekly.

  • Wrote 73 articles covering culture, sports, news and opinion.

  • Utilized Facebook Live for breaking news.

  • Earned 2017 Pacemaker nomination for best website.

 

Port & Main, Web Developer, Copy Editor, Oct. 2014 – May 2017

  • Edited online and print stories.

  • Organized, styled and published all content on Wordpress.

  • Earned 2017 Pacemaker nomination for best website.

 

Madison 101, Editor-in-Chief, Spring 2017

  • Remade website on Wordpress.

  • Established social media presence.

  • Wrote cover story on accessibility advocacy.

    • Cover model was legally blind student on track to become advocacy lawyer.

 

Education:

James Madison University, Class of 2018, Bachelor of Science

Major: Media Arts and Design, Journalism Concentration

Minors: Creative Writing, Environmental Humanities

 

Awards:

JMU School of Media Arts and Design Student Awards, Outstanding Contributor for Journalism, 2018.

Virginia Press Association, First Place, Lifestyle Page Design, 2015.

  • "Crisp, tasteful design."

Virginia Press Association, First Place, Breaking News, 2016. "Devon Lane Standoff."

  • "This story is the essence of one that is taking place. Although it is extremely long, the updates captured my attention. Someone was listening to a police scanner and getting updates from other sources. The ensuing story was highly detailed."

Virginia Press Association, Second Place, Breaking News, 2016. "Shenandoah National Park Fire."

  • "The stage of this story is beautifully set from the beginning. Through the art of the story, this breaking news event well told. We can feel the heat, smell the smoke, choke on the soot and ash, and we believe our land is flat because of the smoke. Very nicely executed."

 

Skills:

  • News Writing

  • Comedy Sketch Writing

  • Creative Nonfiction

  • Copy Editing

  • Fact Checking

  • Social Media

  • Adobe Creative Cloud

  • Final Cut Pro

  • CMS